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June 6, 2018 //  //       //  Opinion

Why Is IHOP Changing Its Name? 3 Guesses Why It Wants to Be Called 'IHOb.'

IHOP announced on Twitter this week that, as of June 11, it’s changing its name to “IHOb.” The original post now has about 5 million views and 25,000 likes. It’s also sparked a couple of obvious questions like, “What does the ‘b’ stand for?” and “Does IHOP really need a rebrand?”READ MORE

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